Full-Service Interior Design Across Alabama and Beyond
White Willow is a full-service interior design studio based in Cullman, Alabama — serving clients across North Alabama, Birmingham, Huntsville, Smith Lake, and beyond. Whether you're furnishing a new build from scratch, refreshing a single room, or designing a lake home, our team brings a timeless, classic approach to every project.
Whole-Home Design & Furnishings
Our most comprehensive offering. We take a new build or renovation from empty rooms to fully furnished and styled spaces — furniture, rugs, art, lighting, and every finishing detail. We work alongside builders and homeowners from the earliest planning stages through final installation.
Room Refresh
One of our favorite projects. You pick the furniture — we handle everything else. Accessories, art, lighting, styling, and all the finishing touches that make a room feel complete. The transformation is always worth it.
New Build Design
Working with a builder on a new construction project? We partner with homeowners and builders across North Alabama to ensure every design decision — from space planning to final furnishings — is cohesive, intentional, and beautifully executed.
Lake Home & Vacation Property Design
White Willow has a well-established specialty in designing lake homes and vacation properties, with particular depth in Smith Lake properties across Cullman County and the surrounding area. We understand what lake homes need — durable, livable, and beautiful spaces that hold up to real use and feel like a true retreat.
Furniture Selection & Custom Ordering
Access to designer furniture lines and custom ordering options not available in typical retail. We source pieces tailored to your space, your style, and your budget — and manage the entire order and delivery process.
Design Consultation
Not sure where to start? A design consultation is the right first step. We'll walk through your space, discuss your vision, and map out a clear plan for moving forward — no commitment required beyond the conversation.
Serving North Alabama and Beyond
White Willow is located in downtown Cullman, Alabama and serves clients across the region. We also work with clients in Tennessee and Florida, particularly on vacation and lake home projects.
Ready to Start Your Project?
We'd love to hear about your space and what you're envisioning. Reach out through our contact page or stop by our boutique at 302 1st Ave SE in downtown Cullman.